FMCG industry (retail)
Ways to increase sales and productivity in the FMCG-retail industry
In the retail industry, due to rapid market changes and increased competition, it requires effective strategies to increase sales and productivity. Nahang sa along with you four main axes
Optimizing sales:
1. Stock Management
2. Product category management Category Management
3. Yearly Promotion Plan
4. In-store Activities
1. Inventory management - Stock Management
Lack of inventory management is one of the main reasons for companies’ inefficiency in increasing sales. The product that leaves the company’s warehouse and enters the distributor’s warehouse on the shop shelf, its sales flow must be controlled and optimized by the company. This thinking of only removing the goods from our own warehouse has the opposite result and causes slow moving goods to be loaded in our own warehouse because our customers are willing to work on all the products due to the damage they have seen because of this. We won’t be. Implementing advanced inventory management systems, such as ERP, allows retailers to maintain optimal inventory and avoid overstocking or understocking. Also, sales data analysis helps identify customer buying patterns and adjust inventory based on actual demand, and this is the core of increasing sales in the retail industry.
2. Product group management - Category Management
In today’s market, many companies manage their products based on production constraints, but Nehangsa offers a different and efficient approach.
We show you how to optimize product group management based on market needs, sales trends, product profit and loss analysis, market demand, and competitor status in the relevant product group. By using Nehangsa consulting services, you will be able to get detailed information about the market and performance of your products and based on these data, make strategic and effective decisions for product development and management.
With accurate and comprehensive analysis of the market and customer behavior, Nehangsa helps you manage your products in such a way that you not only optimize production, but also achieve increased sales and profitability. By examining the competitors’ situation and identifying the existing opportunities and threats, you can formulate appropriate strategies to surpass the competitors and attract more customers. In this way, Nehangsa helps you to turn your product group management into a powerful tool for success in the market with a comprehensive and data-driven approach.
3. Annual Promotion Plan - Yearly Promotion Plan
Nehangsa sales consulting company will help you with its experience and expertise to turn your annual promotions into a precise and targeted tool to increase sales. Many companies traditionally run promotions as a way to reduce product prices and attract customers at certain times of the year. But Nehangsa believes that promotions should be designed and implemented periodically with specific goals.
By using Nahang Sa consulting services, you can adjust your promotion strategies in such a way that instead of just reducing the price, it creates added value for customers and creates a strong incentive to buy. By analyzing the market, identifying the needs and wants of customers, and designing detailed advertising campaigns, this company helps you to turn your promotions into effective tools to achieve sales goals.
Nehangsa helps you how to use data and marketing information to design targeted promotions that not only increase sales, but also strengthen customer loyalty and improve your brand image. With the help of Nehangsa’s expert consultants, you will be able to turn every promotion into an opportunity to grow and develop your business, and at the same time, make the best use of your financial and time resources.
4. In-store Activities
Understand and implement the magic of layout;
After the goods enter the store, the way the products are arranged on the shelves is very important in attracting customers and increasing sales. With its experience and knowledge, Nehangsa offers you the best arrangement solutions.
Things include separating the shelves using dividers, using shelf tuckers, creating additional shelves in the form of serline and gondola, and other arrangement techniques. All these actions should be done based on detailed planning and with the aim of increasing sales and visibility of more products.
In addition, Nehangsa helps you turn all BTL activities into an effective tool to increase product output. These activities include advertising activities that are done directly and face to face with the consumer. By using these solutions, you can interact better with customers and encourage them to buy more. Nehang Sa will help you turn the point of sale into an attractive and best-selling place by providing expert advice on layout and marketing.
By using Nahang Sa consulting services, you can adjust your promotion strategies in such a way that instead of just reducing the price, it creates added value for customers and creates a strong incentive to buy. By analyzing the market, identifying the needs and wants of customers, and designing detailed advertising campaigns, this company helps you to turn your promotions into effective tools to achieve sales goals.
Whalesales helps you how to use data and marketing information to design targeted promotions that not only increase sales, but also strengthen customer loyalty and improve your brand image. With the help of Whalesales expert consultants, you will be able to turn every promotion into an opportunity to grow and develop your business, and at the same time, make the best use of your financial and time resources.
